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Inside the Miami Grand Prix’s formula for celebrity and spectacle — with an assist from the NFL

When the Miami Grand Prix was added to the Formula 1 calendar on a 10-year contract, F1 purists were skeptical. The race represented everything that they had resisted for years: glitz, extravagance, and an overtly American spectacle. But Miami quickly cemented itself as a marquee event, not just by delivering solid on-track action – but by winning over fans. At the center of its success is Hard ...Keep reading

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